By Alt Channel Teacher Chris Gardner. Photography by Tolka Rover.
By Alt Channel teacher Justin Hackworth.
With your ever expanding collection of digital photos, you might be wondering how on earth you're supposed to keep track of all of those pictures. Here are a few ideas to help you out:
1) Keep all your images in one location instead of scattered all over your hard drive.
Create one folder where all the images will go, then create subfolders and categorize them by the day they were taken. For example, the folder structure on my hard drive contains the main folder (Images), then inside that, it may look like this:
By Sara Urquhart. Photography by Russell and Hazel.
You’ve invested time, money, and energy into coming to Alt. Make sure you get the most out of it by carving out a few minutes each day to check in with your goals and review conference highlights. This daily review—either first thing in the morning or at the end of the day—will help you record inspiration and enthusiasm while it’s fresh and can provide a valuable roadmap to your after-Alt action. Use brief questions like these to review each day:
Immersed in a flood of great information, new people, and inspiring ideas could possibly overpower your normal sense of order and memory. Here are a few other tips to help you remember the essential stuff.
Think the Alt Summit schedule can't get any better? You might want to sit down... Superstar actress, Jessica Alba is coming to Alt Summit! Even better: She wants to talk to YOU!!
By Alt Channel teacher Chris Gardner. Photography by Marcin Wichary.
Maintaining an editorial calendar for your site is essential for two reasons: it helps you create original content, and it helps you make money from your original content. For more on the first aspect, see part one: Creating Consistency and Motivation with an Editorial Calendar.
An editorial calendar gives you a framework in which to plan original content, allowing you to focus on something specific. It also helps you not become overwhelmed with potential ideas. It allows you to find the right guest bloggers, set-up interviews with the right people, and keep track of good ideas and potential posts. Conveniently, having consistency to your content is also what makes it profitable - whether you’re working with advertisers and sponsors, or selling your own goods. When you know what you’re going to write about, your audience and advertisers know what they’re going to get.
Having an editorial calendar as a major feature of your sponsorship packet shows potential advertisers that you’re serious, and that your site is a safe place to invest money and time. Marketing folks have different kinds of money to spend during different parts of the year, and they’re going to be looking for people to work with who are already set-up to be talking about their product offering. If you’ve done the work and planned your focus, you can just tell them, “This is when I’m concentrating on that, and this is what it will look like.” Potential advertiser love when you’ve done their job for them, and they’re happy to pay you for it.
Jan 18, 2013