By guest contributor Tori Bowman.
How to choose the best font for your blog, plus a guide to some of the best fonts on the web and how and where to use them. Download these fonts for free here:
Gentium Basic | Nevis Bold | Crete Round | Calluna | Calluna Sans | Trocchi | Fontin Sans | Signika
By Victoria Hudgins. Artwork by A Little Painter.
Although blogging is our favorite pastime, it is also nice to get paid! Check out the series we did this summer on beginning blog advertising. Below you will also find some favorite links for monetizing your site. Have a great weekend.
By Victoria Hudgins. Artwork by Les Deux Garcons.
While we are just starting to see the leaves turn and the fall chill set in, it is not too early to be thinking about your holiday blog sponsorship. The coming months are the busiest shopping months of the year, and your advertisers are waiting and ready to connect THEIR products with YOUR readers. Here are five tips to make the most of the season by strengthening your advertising partnerships:
1) Share vision
Whether you are talking with current sponsors or interested new companies, be sure to share a compelling vision for the season. What are you excited about showcasing during the holidays? What is your blog aesthetic, and how will you bring something unique to the blogging world this holiday season? If you are planning a special series or focus, then share it! Advertisers want to know that you are committed to growing your site and reach. A strong vision compells them to come on board.
2) Offer something special
As eager as companies are to advertise this season, everyone is counting their pennies. A company will want to know they are getting a good investment with your site. It is a great time of year to offer up a little something special to entice a partnership. Are you doing a gift guide? Consider including your advertisers (with proper disclosure of course). Are you throwing a party? Perhaps they have products you could use. A featured post or giveaway can be great incentive for sponsors to come on board. Even something as simple as your Christmas Cards can be the start of a strong site sponsorship.
By guest contributor Ciera Holzenthal. Photography by Darwin Bell.
Twitter is a great way to promote your content, share your expertise, and connect with like-minded people. It is a fast and easy way to give quick updates to followers. Here are a few easy tips for using Twitter to grow your blog:
Tweet Regularly
Tweet when you publish a new blog post, and then again later in the day. Since content flows quickly on Twitter, it's okay to post multiple tweets about the same thing. Just make sure you are not posting the same exact tweet all day long. Switching up the intro to a link helps to keep your followers engaged and interested in your content.
Explain Your Links
Be sure to give a short description that's intriguing and will entice your readers to click on the link. Your followers should trust your twitter content, so give accurate information.
By guest contributor Monica Lee.
How do you picture your blog audience? Listen in on tips from Liz Stanley for the "how-tos" of imagining and talking to your readers.
Oct 15, 2012